startup marketing

startup marketing

Distribution isn't optional

Jun 30, 2025

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7 min read

Distribution isn't optional

How to grow awareness on a tight budget without falling into the "spray and pray" trap

marketing strategy

+1

You’re selling features, not outcomes

Jun 23, 2025

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5 min read

You’re selling features, not outcomes

How most startups burn money not because of bad marketing, but because of bad messaging.

hxc

+1

Let's Find Your "Ride or Die" Customer

Apr 2, 2025

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9 min read

Let's Find Your "Ride or Die" Customer

The No-BS Guide to People Who'll Actually Pay You

marketing strategy

+3

Congrats, you launched! WTF do you do next?

Mar 26, 2025

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9 min read

Congrats, you launched! WTF do you do next?

Clarify Your Message, Connect With Customers