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google ads

strategy

+1

What happens when you have 1,438 active campaigns in your Google Ads account?

Sep 9, 2025

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7 min read

What happens when you have 1,438 active campaigns in your Google Ads account?

Why fragmentation only does your OCD a favor, not your bidding algorithm.

Adam Lasky
Adam Lasky

experimentation

+1

Wrong answer to the right problem

Aug 14, 2025

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8 min read

Wrong answer to the right problem

Segment #02: You can't out-maneuver Google Ads.

Adam Lasky
Adam Lasky

product feed

+1

Wrong answer to the right problem

Aug 7, 2025

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7 min read

Wrong answer to the right problem

Segment #01: The product feed that didn't fix growth

Adam Lasky
Adam Lasky

AI

+2

What I'm Reading, Saving, and Rethinking - August 1st, 2025

Aug 1, 2025

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6 min read

What I'm Reading, Saving, and Rethinking - August 1st, 2025

Practical marketing insights from the trenches: summarized, questioned, and ready for action.

Adam Lasky
Adam Lasky

brand

+2

What I'm Reading, Saving, and Rethinking - July 25th, 2025

Jul 25, 2025

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6 min read

What I'm Reading, Saving, and Rethinking - July 25th, 2025

Practical marketing insights from the trenches: summarized, questioned, and ready for action.

Adam Lasky
Adam Lasky

AI

+1

What I'm Reading, Saving, and Rethinking - July 18th, 2025

Jul 18, 2025

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6 min read

What I'm Reading, Saving, and Rethinking - July 18th, 2025

Practical marketing insights from the trenches: summarized, questioned, and ready for action.

Adam Lasky
Adam Lasky

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